
Al-Tiryaq Al-Awwal for Pharmaceutical Industries — Jordan
Science-Driven Healthcare.
Designed for Better Care.
We develop innovative healthcare solutions driven by science, quality, and a clear understanding of real healthcare needs.
Who We Are
Building a New Generation of Healthcare Solutions
01
A Jordanian company with a clear vision
Al-Tiryaq Al-Awwal for Pharmaceutical Industries is a Jordanian healthcare company established with a clear vision: to develop innovative, high-quality healthcare solutions with the potential to serve patients and healthcare professionals in Jordan, the MENA region, and international markets. Through our JEENARTIS® brand, we focus on selected healthcare areas where scientific innovation and differentiated product development can create meaningful value.
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Our Vision — a Jordanian brand with global ambition
To build a globally recognized Jordanian healthcare company delivering innovative, science-driven solutions that contribute to better patient care across the region and beyond.
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Our Mission — turning ideas into meaningful solutions
Our mission is to develop and deliver reliable healthcare products through scientific innovation, responsible product development, quality-focused processes, and strong regulatory commitment.
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Identify meaningful healthcare needs
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Develop differentiated and purposeful formulations
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Apply scientific knowledge throughout product development
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Build products around defined quality requirements
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Pursue appropriate regulatory pathways for each market
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Establish sustainable partnerships across the value chain
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Expand JEENARTIS® into regional and international markets
A successful healthcare product requires more than a good formulation. It requires —
✦ Scientific Thinking ✦ Quality ✦ Innovation ✦ Regulatory Responsibility ✦ Market Understanding
— Our Values
What Drives JEENARTIS®
01
Science
Healthcare innovation grounded in scientific knowledge, technical understanding, and evidence-based decision making.
02
Quality
Considered from the earliest stages of development and central throughout the entire product lifecycle.
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Innovation
New ideas, formulations, applications, and opportunities that create meaningful differentiation.
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Responsibility
A duty to patients, healthcare professionals, regulators, partners, and society.
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Integrity
Long-term success built on transparency, professionalism, and ethical conduct.
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Partnership
Working with qualified partners to transform ideas into viable healthcare solutions.
— The JEENARTIS® PORTFOLIO
Focused Areas.
Meaningful Solutions.
Our portfolio is developed around selected healthcare needs — with an emphasis on quality, innovation, scientific rationale, and practical value.
Dermatology, Skin & Hair Health

01 / 70g
Viti-co®
Skin Tone Unifying Cream
A specialized skin-care solution developed to restore, unify, and protect — formulated with scientific care for skin-tone health.
Restore
Unify
Protect

02 / 50g
Tricova®
Hair Ointment
A specialized hair and scalp-care solution designed to nourish, revitalize, and strengthen — from root to tip.
Nourish
Revitalize
Strengthen

03 / 50g
HelPain®
Pain Relief Ointment
A targeted pain-relief ointment formulated for burns, wounds, and ulcers — purposeful care where it matters most.
Burns
Wounds
Ulcers
ECZ-co®
Advanced skin-care
solution — in development
Psoria-co®
Targeted skin-care solution — in development
Acne-co®
Clarifying skin-care solution — in development
Wart-Eaz®
Specialized skin-care solution — in development
— Our Science
Where Scientific Thinking Meets Healthcare Innovation
Science is at the heart of JEENARTIS®. Our development philosophy combines pharmaceutical knowledge, formulation science, ingredient evaluation, technical assessment, quality principles, and regulatory considerations.
Stable, functional, user-oriented formulations with careful consideration of ingredient compatibility, performance, and intended use.
Formulation Science
Bioactive & Natural Ingredients
Scientifically relevant natural compounds, botanical ingredients, and bioactive molecules for selected healthcare applications.
Product Optimization
Continuous evaluation of formulation performance, stability, usability, differentiation, and market suitability.
Scientific Evaluation
Literature, technical information, ingredient specifications, and regulatory requirements considered throughout development.
— Innovation
Innovation With a Purpose
New Formulations
Differentiated formulations designed for specific healthcare applications.
New Applications
Scientifically relevant ingredients and technologies for new healthcare applications.
We do not innovate simply to create something new. We innovate to solve a problem, improve an existing approach, address an unmet need, or create a better healthcare experience.
Product Optimization
Improving characteristics, stability, usability, and overall performance.
Market Innovation
Where healthcare needs, scientific development, and market requirements intersect.
— Development Approach
From Concept to Market
Identify
Understanding healthcare needs, market opportunities, and areas where meaningful innovation provides value.
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Formulate
Development and optimization with attention to quality, stability, functionality, and intended application.
Regulatory
Preparation of technical and regulatory documentation for the product category and target market.
Expand
Building regional and international opportunities for successful JEENARTIS® products.
Research
Scientific research, literature evaluation, ingredient assessment, and market analysis.
Evaluate
Technical and quality evaluation per the product's characteristics, intended use, and regulatory classification.
Commercialize
Product launch, market development, distribution, and continuous post-launch improvement.
— Quality & Regulatory
Quality Is Built Into the Product
Material Quality
Raw materials selected and evaluated against defined technical and quality requirements.
Formulation Quality
Compatibility, stability, functionality, and intended use considered during development.
At JEENARTIS®, quality is not simply a final inspection step. Quality principles are incorporated throughout product development and commercialization.
Process Quality
Products developed through qualified processes designed to meet applicable requirements.
Documentation
Technical documentation developed per product category and regulatory requirements.
Regulatory Commitment
Target-market regulatory requirements considered from the earliest development stages.
Continuous Improvement
Ongoing improvement of quality, performance, documentation, and market readiness.
— Strategic Pillars
Five Pillars. One Direction.
01
Science
Scientific knowledge is the foundation of our development philosophy.
02
Quality
Consistent quality throughout development and commercialization.
03
Innovation
Differentiated products, formulations, and healthcare solutions.
04
Partnerships
Professional relationships across the healthcare value chain.
05
Global Expansio
Developed with regional and international markets in mind.
— Quality & Regulatory
From Jordan to Regional & International Markets
Based in Jordan, JEENARTIS® is being developed with a regional and international outlook — focused on selected markets where our products can address relevant healthcare needs.
Current
Jordan
Regional Expansion
Saudi Arabia
United Arab Emirates
Egypt
Iraq
Lebanon
Future Opportunities
GCC
MENA
International Markets
Our ambition is to establish JEENARTIS® as a trusted Jordanian healthcare brand with a growing international presence.
— Why JEENARTIS®
Why Choose JEENARTIS®?
01 Science-Driven
A development philosophy built around scientific and technical knowledge.
02 Purposeful Innovation
Focused on healthcare needs where innovation creates meaningful value.
03 Quality Minded
Quality integrated into product development and commercialization.
04 Regulatory Awareness
Applicable requirements considered for each product and target market.
05 Flexible Development
Strategic partnerships and specialized capabilities across the value chain.
06 Regional Vision
Products developed to serve Jordan, MENA, and international markets.
For Healthcare Professionals
Reliable, Scientifically Appropriate Information
JEENARTIS® is committed to providing healthcare professionals with reliable, clear, and scientifically appropriate information about our products.
Product information
Technical information
Usage information
Medical inquiries
Product documentation
Regulatory information
Approved indications & intended use
For Distributors
Become a JEENARTIS® Partner
We are building long-term relationships with qualified distributors and commercial partners who share our commitment to quality, professionalism, and responsible healthcare.
MENA | GCC | Africa | International Markets
Distribution
Market representation
Strategic commercialization
Regional partnerships
Product introduction
— News & Insights
JEENARTIS® News & Insights
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Company News
Developments, registrations, partnerships, product launches, and milestones
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Scientific Insights
Educational content on formulation science. healthcare innovation, and dermatology
Leadership Message
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Building a healthcare company is not simply about bringing products to the market. It is about creating products with a clear purpose, scientific foundation, quality mindset, and long-term value. Innovation becomes meaningful when it improves healthcare, creates trust, and delivers value to patients and healthcare professionals.
Founder & CEO
Al-Tiryaq Al-Awwal for Pharmaceutical Industries
Contact
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Let's Build Better Healthcare Together
Whether you are a healthcare professional, distributor, business partner, researcher, or organization interested in working with JEENARTIS® — we would be pleased to hear from you.